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Cookie Policy

About cookies on this website

A cookie is a small text file placed on your device when you visit a website. Similar technologies such as local storage and tracking pixels work in comparable ways, and where we refer to cookies in this policy we mean all of them.

Under the Privacy and Electronic Communications Regulations (PECR) we may only place cookies that are strictly necessary for the website to work without asking you. Everything else requires your consent first.

How we handle this

When you first visit, you are shown a banner with three clear choices: accept all, reject all, or manage your preferences. Until you make a choice, only strictly necessary cookies are set. No analytics, no marketing, no tracking pixels, no third party embeds and no maps load before you consent to them.

Our fonts are hosted on our own server rather than loaded from a third party font service, so no request is made to any outside company before you have made your choice.

Cookie categories

Strictly necessary, always active

These are required for the website to function and cannot be switched off. They do not track you and they are not used for advertising.

  • Cookie consent record: stores your consent choice and the date and time you made it, so we can honour it and evidence it. Kept for up to 12 months.
  • Security tokens: WordPress sets a short lived token on our enquiry forms to protect against cross site request forgery.
  • Session cookies: set only if you log in to the website as an administrator.

Analytics, optional

These help us understand how visitors use the site, which pages are useful and where people get stuck, so we can improve it. They are only set if you opt in. If you do not opt in, no analytics script is loaded at all.

If you opt in, we use Google Analytics 4, which sets these cookies:

  • _ga, set by Google Analytics, lasts up to 2 years, and tells one visitor apart from another.
  • _ga_ followed by a property code, set by Google Analytics, lasts up to 2 years, and keeps your session state for this site.

We use Google Consent Mode, so before you answer the banner the Google tag is told to deny storage. That instruction is sent on every page load, including for returning visitors, so a saved answer is applied only after the denial, never assumed.

Marketing, optional

These would allow us or our advertising partners to measure the performance of advertising and show relevant ads elsewhere. They are only set if you opt in. If you do not opt in, no marketing script or pixel is loaded.

If advertising is switched on and you opt in, Google Ads sets _gcl_au, which lasts 90 days and links a conversion back to an ad click.

Changing or withdrawing your choice

You can change your mind at any time. Select Cookie Settings in the footer of any page to reopen the banner and update your preferences, including withdrawing consent entirely. Withdrawing consent is as easy as giving it.

Managing cookies in your browser

You can also block or delete cookies through your browser settings. Every major browser explains how in its help section. Please note that blocking all cookies may stop parts of this or other websites working as intended.

Records of consent

We record the choice you made and the date and time you made it. This is required so we can demonstrate valid consent, and it is kept for up to 12 months.

More information

For more about how we handle personal data, see our Privacy Policy. For independent guidance on cookies and online privacy, see the Information Commissioner's Office at ico.org.uk.

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